Writing
I proposed adopting and adapting the marketing funnel for the employee lifecycle.
Raise your hand if you can name ALL of your company’s values! 🙋♀️ ...Bueller? Company values are what Millennials AND Gen Z report caring about most when looking for their next move, so I shared thoughts with ERE on how to bring them to life.
Citizens Bank began a monthly pitch competition in Dec 2019, a la Shark Tank, with a goal of making 10–20 investments / year. Imagine: you’re one of six finalists from across the company…
If you’re on Twitter, you know the crunchy details of the drama yesterday between Jensen Karp and Cinnamon Toast Crunch. If you aren’t: Karp, an L.A.-based writer, discovered shrimp tails in his box of Cinnamon Toast Crunch, and was kind enough to document the journey, seatbelts to the lab and all. What am I talking about? Here we go…
A Day in the Life of a Fortune 50 Senior Social Media Strategist || “So… what exactly do you do?” is a common question from friends and new coworkers.
I wrote a piece on employer branding roadmaps following a Talent Brand Alliance member call on the topic. This blog encourages creativity, as employer branding IS fun, so I selected a Friends theme as the time of writing occurred around the highly-anticipated Friends reunion.